Mark Simpson on how sport and porn got into bed – while D&G and Mr Armani took pictures…. (Out magazine, May 2006; expanded for the V&A’s ‘Fashion V Sport’ catalogue, June 2008. Also collected in ‘Metrosexy‘) You might think that it was Italy’s greater ball skills, or stamina, or team… Read More »Sporno
After all those ads in which Becks thrusted his giant Armani wrapped package in our faces if not down our throats, an Italian satirical TV show decided to do a little consumer product testing. You know that in Italy they like to handle the sausage and tomatoes – and haggle… Read More »David Beckham’s Package: Don’t Handle The Goods, Madam
My congratulations go to Cristiano Ronaldo, who once again is stepping into Beck’s pricey shoes – and briefs. Ronaldo has just been named Armani’s new international ‘spokesmodel’. (Presumably his legs and packet are going to do all the talking.) Poor Becks, Mr Armani’s previous sporno star, discarded by his Italian… Read More »Cristiano Ronaldo Grabs David Beckham’s Bulging Underwear
Beck’s ‘tidy’ Armani underwear ads have generated a craze for male waxing, according to the Guardian: All over the country more and more men (gay and straight alike) are marching into beauty salons and demanding a “Boyzilian”, or as one Yorkshire-based salon bills it, “the Full Monty”. In other words,… Read More »Becks’ Bulge Begins Boyzilian Boom