I don’t have much to say about the much-discussed latest Beckham ad for his H&M pants, directed by fellow LA-loving Brit Guy Ritchie, in which he runs through Beverly Hills in his white slippers as the props and scenery conspire to remove his clothes, Cupid Stunt-like. Except: Those slippers must be really,… Read More »Becks’ Bum: Satisfaction or Disappointment?
After my dad had a health scare in the 1970s butter was banished from the Simpson household and replaced with Flora, probably partly as a result of this ad, which ran in heavy rotation for what seemed like most of my childhood. I continued eating it myself for years after… Read More »Flora Men: Polyunsaturated Masculinity
Mark Simpson on how sport and porn got into bed – while D&G and Mr Armani took pictures…. (Out magazine, May 2006; expanded for the V&A’s ‘Fashion V Sport’ catalogue, June 2008. Also collected in ‘Metrosexy‘) You might think that it was Italy’s greater ball skills, or stamina, or team… Read More »Sporno
The latest ‘arresting’ ad from hip men’s designer underwear label, C-IN2. Shot by Steven Klein. It’s currently airing on billboards on the streets of Melbourne where kids and nuns and navvies can see it. And why not? There’s really nothing I can say about this or what it says about contemporary masculinity… Read More »Ultimate Underwear: C-IN2’s Prison Parade